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Twitter has purchased lists and interests-focused startup Bagcheck for an undisclosed sum, co-founders Sam Pullara and Luke Wroblewski revealed in announcements Monday.
Bagcheck, launched just seven months ago, encourages members to build collections of products, applications and items they love by placing them into “bags.”
“We’ve acquired Bagcheck, and Sam Pullara, its co-founder and CTO will join us today,” a Twitter spokesperson tells Mashable.
The acquisition of Bagcheck appears to be mostly motivated by a decision to snatch up the engineering half of the two-man co-founder team. Pullara is joining Twitter’s engineering team, but Wroblewski is said to be working on the “next big thing.”
“Sam Pullara is a rare talent with a deep appreciation for connecting people with their interests,” Twitter’s representative says. “He’s a skilled product strategist, technologist and entrepreneur who has not only led large teams at Yahoo and Borland, but has co-founded successful ventures and spent time advising young startups as an Entrepreneur in Residence at Accel Venture Partners and Benchmark Capital.”
One of Bagcheck’s crowning achievements, says Wroblewski, was rolling out a number of real-time user interface elements. These elements — such as real-time notifications and an as-it-happens view of who’s checking out your “bag” — perhaps speak to Twitter’s real interest in the young company.
The Bagcheck site will continue to be available for the immediate future, Pullara says. “But as with any acquisition, things may change at some point in the future,” he adds.
“It’s too soon at this point to share any details on how and whether Bagcheck will be incorporated into Twitter,” Twitter’s spokesperson says.
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